blog marketing experiment
I’ve quite enjoyed keeping this cartoon blog. And I’ve been inspired by how some of the brands I admire keep blogs to show their authenticity, chat one-one-one with consumers, and market from the inside out.
So, we’re starting a little experiment with a new blog for our fledgling UK office of method. I’ve already been sending little updates and photos back to our San Francisco office since our launch in April, so I’m using all of that as a starting point. We plan to update it a few times a week with what we’re doing. It’ll keep us on our toes and hopefully help us connect with consumers in a more personal way. I’ll post from time to time here on how it’s working.
Here’s our last post on hand-shipping samples to consumers. Would love any thoughts or suggestions you might have.
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